MA471 Key Concepts in Sport Management (Autumn 2025)

ECTS Credits:
15
Responsible department:
Department of Sport and Social Sciences
Course Leader:
Chris Horbel
Lecture Semester:
Autumn
Teaching language:
English
Duration:
½ year

Table of contents

Admission to the course

Programstudents, MA Sport Management, and international exchange students.

Learning outcomes

After completing the course, the student will be able to

  • Critically evaluate and apply relevant theories to analyze contemporary problems and research questions related to organization and leadership of sports.
  • Analyze and interpret the strategies used by different actors in sports for marketing, sponsorships, and communication.
  • Explain and analyze the complexity of the interplay between an organization and its stakeholders
  • Evaluate intra- and interorganizational processes within Norwegian and international sports on different levels: societal, organizational, group, and individual level.
  • Critically reflect on and appraise existing theories and methods in sport management.
  • Collaboratively and independently formulate a research problem relevant to sport management, propose solutions, and extrapolate practical implications.

Learning methods and activities

  • Mix of lectures, group discussions, and case work including student presentations.
  • Interdisciplinary seminars
  • The students shall participate actively and sufficiently in the classes

Work requirements

  • Mandatory submission of brief individual and group reflections on Canvas
  • Mandatory participation in seminars
  • Mandatory group presentations in class

Approved submission of assignments and attendance are preconditions for participation in the oral exam.
Presentations and discussions in class must be in English.

Assessment/exam

Oral exam at the end of the course. Graded A-F.

Core literature

Last updated from FS (Felles studentsystem) Oct. 15, 2026 3:15:19 AM